Botanical skincare for sensitive skin · Shopify · US
IVY & ONYX sells botanical skincare, body care and home fragrance for people whose skin overreacts. I wrote the site and product copy and planned how the store is organised, so shoppers can find a routine by skin type (sensitive, oily, dehydrated, anti-ageing) or by need, as well as by product.
What I did
Homepage, collection and product page copy. Shop structure by skin type, need and product type. SEO groundwork: page titles, meta descriptions, collection and product naming, internal links.
See the site: ivyandonyx.com
Selling online?
Tell me what you're selling and what's running now, and I'll come back with a few thoughts on where I'd start. Get a free proposal